"Every interaction your organization has with prospective employees matters. Each moment of truth shapes how your employer brand is perceived in the labor market, and if a blog is done right, you will be able to communicate with potential employees on a regular basis simply because you are willing to put yourself out there."Man, I love this quote! Stevie "Wonder" Rothberg, you are singing my song! Our company is focusing it's efforts on improving the "candidate experience" and I completely agree with you - it comes down to every single interaction because those are the moments that define the experience for the candidate.
Preach it bro,
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