Tuesday, August 28, 2007

The Purple Cow Pilot


We talk about customer service a lot in the recruiting industry. More often than not, it's used with reference to the much talked about "Candidate Experience."

Every one of us has, at one time or another, been The Candidate. And so we know what it means to have a bad "Candidate Experience."

Too few of us have the pleasure of sitting in the candidate's seat, and experiencing what we would describe as a first-class experience. Over the past 10 years, I've interviewed probably as much as the average person and I've had my share of average experiences. Even a few less-than-average. And, honestly, we've had our share of ups 'n downs here at T-Mo.

But it's not often that we're encouraged (moved) by the kind of customer service we see within the Airline Industry (at least not outside the walls of Southwest Airlines).

If you have a desire to be a Purple Cow within the world of recruiting, read this article in today's WSJ.

Capt. Denny Flanagan is certainly a Purple Cow Pilot. And, he's a good example of what we should be doing on a daily basis to distinguish ourselves from our competitors - to become the company with the recruiting team "worth remarking about."

Here's to those who are doing their part to color the Candidate Experience purple,

Dennis


Learn about Hispanic Recruiting at LatPro.com.

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